Sierra Club
Sierra Club Press Release

February 20, 2013

Contact: Rebecca Silver, 646-461-9831,


Sierra Club Mission Outdoors hosts Google+ Hangout
for a candid conversation 
about diversity and outdoor recreation


SAN FRANCISCO, CA – On Wednesday, February 27, Sierra Club President Allison Chin will lead a panel discussion about the importance of bringing more diversity to outdoor recreation as an essential means to preserving our natural heritage for future generations.

“The Sierra Club’s motto, ‘explore, enjoy, and protect,’ appeals to communities of all backgrounds, and it’s our responsibility as environmental activists and conservationists to make our outdoor spaces and wild lands accessible and inviting to people from every culture and ethnicity,” said Allison Chin.

Panelists will address misconceptions about diversity in the outdoors, discuss obstacles and challenges, and speak to solutions to ensure increased diversity in the outdoors in the future.

February 27, 2013
3 p.m. Pacific / 6 p.m. Eastern

Sierra Club Google+ page

Allison Chin, Sierra Club President, Moderator
Juan Martinez, Director of Leadership Development and Natural Leaders Network for the Children & Nature Network
Rue Mapp, Founder and CEO of Outdoor Afro
Audrey Peterman, Author of Our True Nature: Finding A Zest for Life in the National Park System (2012) and Legacy on the Land: A Black Couple Discovers Our National Inheritance and Tells Why Every American Should Care (2009).
Javier Sierra, Bilingual Media Strategist for the Sierra Club
Rusty Smith, Competitive and Traveling Surfer

Sierra Club is America’s largest and most influential grassroots environmental organization. Inspired by nature, we are 2.1 million of your friends and neighbors, working together to protect our communities and the planet. Outdoor recreation remains a critical piece of the conservation movement. Through direct programming, public education and advocacy, Sierra Club’s Mission Outdoors program combats the growing divide between America and the outdoors by increasing opportunities for all to improve their overall well-being by exploring and enjoying the natural world. To learn more, visit and